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Fortenova Group and Badel 1862 signed on 2nd June 2026 an Exclusivity Agreement for the negotiation of the sale-purchase of companies from the so-called Beverage Group.
Following the completion of the competitive process in which several parties took part, Fortenova Group decided to continue the negotiations exclusively with the company Badel 1862 d.d.
The negotiations will cover the acquisition of shares in the companies Jamnica plus d.o.o. (Croatia), MG Mivela d.o.o.(Serbia), Sarajevski Kiseljak d.o.o. (B&H) and Jamnica d.o.o Ljubljana (Slovenia).
The contracting parties will commence intensive negotiations about all details of the transaction in good faith. The exclusivity period will last until 30th September 2026, when the negotiations are envisaged to end.
The companies will inform the public about any relevant developments in a timely manner.




Following the recent acceptance by Fortenova Group of BOSQAR INVEST’s binding offer for the acquisition of PIK Vrbovec, the two companies have now signed an Agreement whereby BOSQAR INVEST shall acquire 100 percent of shares in the company PIK Vrbovec plus d.o.o., owned by Fortenova Group.
This marks the conclusion of negotiations on the acquisition, which was an important step in the transaction the formal completion whereof will follow once BOSQAR realises the planned financing and upon obtainment of all the required regulatory approvals. Given the structure of the transaction, the price shall be finally established at completion.
PIK Vrbovec is Croatia’s largest producer of fresh and processed meat and a large exporter to around 20 markets, holding the export number HR 10 which makes it possible to export to the world’s most demanding markets. The company boasts the most modern primary meat processing facility (slaughterhouse) in the region as well as meat processing facilities and directly cooperates with over 100 local farms and the farms of Belje, which makes it the largest domestic pork processing industry. Traceability is guaranteed at all phases of production, with the highest technological, IT and hygiene standards applied, and all processes are continuously being monitored by experts.
PIK products bear the designations of highest consumer trust, such as the No. 1 Ham designation, as well as the official designations Proven Quality Croatia and Meat from Croatian Farms, and in Croatia the company is also protected by patent for its production of meat products without added phosphates. It currently employs around 1500 workers and has over the last few years undergone transformation into a profitable company with high development potential.
Due to PIK’s pivotal role in the national agriculture and food industry ecosystem, its acquisition is an important step in BOSQAR INVEST’s intention to build a strong food platform in Central and Southeast Europe through the ownership of several significant companies in the food sector.



By signing the Share Transfer Agreement today, Fortenova grupa d.d. and Žito d.d. formally closed the process whereby Zvijezda plus and Zvijezda Slovenia have been transferred to the ownership of Žito Group.
With the transaction in question the company Žito d.d. has become the owner of 100 % of shares in the companies Zvijezda plus d.o.o. and Zvijezda Podjetje za notranjo in zunanjo trgovino, d.o.o., Ljubljana.
Following the approval of the concentration by all regulatory authorities, the signing of the Agreement marked the realisation of one of the most significant transactions in the regional food industry.
The sale-purchase price defined in the Agreement amounts to EUR 94.06 million, and in accordance with the agreed pricing mechanism additional corrections of the sale-purchase price are possible in the forthcoming period.
Upon inclusion of the financial assets and liabilities of the acquired companies the transaction value amounts to EUR 115.72 million.
Žito d.d. has secured the funds for the transaction with a business bank loan in the amount of EUR 90 million and own funds.
The sale-purchase of Zvijezda, one of Croatia’s oldest production companies, was realised making sure that the ownership remains with a domestic company whose goal it is to further develop the strategically important food sector. The company, which plays a significant role in the food supply and which is important for the development of the domestic agriculture industry, now has the opportunity to additionally strengthen its position and extend its product portfolio and production capacities.
In particular, with the acquisition of Zvijezda in Croatia and Slovenia Žito Group has got three strong regional brands: Zvijezda, Margo and Omegol, among which Zvijezda edible oil and mayonnaise have for many years been positioned as the number one brand on the Croatian market, with high market shares on other markets of the region, too. The synergy between the Žito Group’s existing production facilities and Zvijezda will contribute to even greater efficiency, innovation and market competitiveness.
The industrial production at the Žito Group is vertically integrated with its crop and livestock production. The industrial group consists of Mesna industrija DOBRO (meat industry), Tvornica ulja Čepin (edible oil production), Tvornica stočne hrane Vitalka (animal feed production), a seed processing plant and an electricity production facility. It is important note that Žito is the largest egg producer, the second largest agricultural land tilling company and the second largest pig production in Croatia.
“Zvijezda is one of the most recognizable food brands in the region and we are proud to open a new development chapter within the Žito Group for the company today. For us this transaction marks the further strengthening of our food industry, production capacities and regional presence, and we are certain that our common know-how, experience and production potential will create added value for our consumers, employees and partners. We wish all Zvijezda employees welcome to our business family”, said Marko Pipunić, President of the Management Board of the Žito Group.
“I am sure that with this deal both Groups have made the right choice for their development, because we have not only opened new stages in our own development, but in the mutual partnership as well. On the one side, at Fortenova Group we have the leading regional retail network, and on the other side there is a large regional food production. The mutual support in business is a strong development driver for both Groups. I would like to take this opportunity to thank all Zvijezda employees for their exceptional contribution made at Fortenova Group. I am convinced that they will continue with the same level of dedication in the new environment as well. I would also like to thank everyone who worked hard over the course of the last year to bring the realisation of this process to a closing”, said Fabris Peruško, Fortenova Group’s Chief Executive Officer and Member of the Board of Directors.
The Management Board of Zvijezda shall continue to run the company, and its Supervisory Board has seen the appointments of Jozo Ljubičić, Member of the Management Board of Žito Group in charge of finance, accounting and strategic operations like M&A, and Josip Bičvić, Member of the Management Board of Žito Group in charge of industry and trade.